It was a new bed linen brand, the guys had just started production and addressed us with the goal of getting some sales.
The client contacted us following some recommendations, they wanted to check out Facebook Advertising and see if it worked for them.
As they had already had a website with a catalog, they had a place to receive traffic. So, the task was a bit easier for us, we just linked Pixel to the website and set events. We opted for the optimization “Order Creation”
We would always start our work with the Market Research and Competitors analysis, we figure out what types of ads our competitors launch on Facebook and Instagram and what offers they give. Moreover, we get all the necessary info from the client to take the next step.
As the product is really cool the main task was to create a stunning video to show the aesthetics of the product and attract the potential client to the website.
We made a scenario for the video, created it together with the client.
Then we started the campaign with the goal “Conversion” and as a result in the first month we got the following results:
Selling bed linen sets
Campaign period**: from the 3d to the 31st of December**
